Welcome To My Blog

Interview with Business Development Engineer, David Bullock

August 20th, 2008 by | Posted in Business Process, Internet Marketing, Web Technology | 1 Comment »


David Bullock is a business genius! In this interview, he discusses online business development including webdesign and deployment; content creation, market research, and traffic building strategies. In other words, all the tools that you need to know and implement to build a successful and profitable lead and client acquisition system.


Interview with Ann Rusnak (AKA The Time Diva)

August 5th, 2008 by | Posted in Productivity | 1 Comment »

It was my pleasure to interview Ann Rusnak, a delightful woman I met on Facebook and became even better acquainted with on Twitter, on a subject near & dear to my heart: creating more in less time!

She was very successful in both the corporate world and in running her own business. However, like many of us, she reached a point where there just wasn’t enough of her to go around. As a result, she suffered a physical “melt-down” that required her to take a year off to heal.

During that year, she found she only had the stamina to “work” for a maximum of 15 minutes at any one time. This led to several discoveries about optimizing efforts to achieve ultimate results. As she healed her way back, she found many other people were headed in the same direction – towards burnout and frustration – and without a guidepost in sight!

Ann used her experience (and her desire to help others) to create her famous “Flip Your Time” program that allows people to create amazing results using chunks of just 15 minutes at a time. So take 30 minutes out of your day to listen in as she shares some of her strategies!

Audio Interview With Ann Rusnak


A Recurring Question: Does Technology Help or Hinder Your Productivity?

July 29th, 2008 by | Posted in Productivity, Web Technology | No Comments »

There are no easy answers to that question. I really believe it depends on your

  • environment,
  • framework,
  • experiences, and
  • level of expertise with the technology out there.

I’ve always been surrounded by some sort of technology guru since the early 90s, and while I’m not an early adopter when it comes to purchasing new technology (more like early majority), I will definitely check out a new tech toy that’s recommended to me from someone I respect if it’s free to see if it would be beneficial to me and/or my business.

I’m also not afraid of technology and I love to engage all my learning styles when figuring it out–mostly visual/kinesthetic–I hate reading the manuals on- or offline! ;)

But it has to work for me psychologically as well, I’ve found–especially with all the choices out there (more on that in a forthcoming post!). Facebook, Twitter, and podcasting do that for me.

About a month ago, I wrote about all the choices within traditional internet marketing and new media marketing and the only “comments” I got were on Twitter and they had a similar theme: “Too many choices to comment!” or “My head hurts! Let me think about that one for a while” That’s telling in and of itself!

So on the hindrance side, “overwhelmed by the choices” could fit right in. Another hindrance could be the “way too dependent on the technology” syndrome.

For example, I recently came back from a trip to the Mountains in Taos, NM and admittedly had a little anxiety about the fact that there would definitely be no cell phone service, and not knowing if I was going to have internet access nearby. I was so afraid, even with my vacation auto-responder that I’d be so overwhelmed when I got back.

I was worried about what I would miss in the social networking world since it changes so quickly. And we won’t even talk about my potential Twitter withdrawals–I tend to learn the most about the latest and greatest updates there along with satisfying my need to connect with like-minded people!

So imagine my visible relief when we discovered that there was a computer lab in walking distance from the cabin that had wi-fi and actual desktop computers…and printers! I did have to cancel a webinar since I couldn’t be on the phone (land line was in the cabin) and on the computer in the same room, but other than that, I really have to say that my anxiety levels went back down to zero when I saw what was available.

I knew intellectually that unplugging for a week wouldn’t have killed me, but emotionally I wasn’t so sure! I really do see the benefits of the technology when you have a strategy in place (which I definitely have). You’ve probably heard the old saying, “Technology is great…when it works!” I really believe that. :)

So what do you think?

Do we depend too much on the technology?

Are we bombarded too much by all the choices? Or

Do you have a strategy in place so that the technology works for you rather than your being a slave to the technology? Would love to read your thoughts!

–Carol Dickson-Carr


So Many Choices, So Little Time, So Much Resistance

June 30th, 2008 by | Posted in Internet Marketing, Web Technology | 1 Comment »

I’ve had a few people ask me recently who are brand spankin’ new to the concept of marketing their businesses on the internet exactly what tools are out there. I begin to tell them…

And for some, their eyes start to glaze over and they say they feel safer with the “devil they know” when it comes to getting the word out about their brick & mortar business (yellow pages, inserts, postcards, etc.). I still take that response as a “Not yet!” ;)

At the same time, I’m watching in various forums different debates about which marketing strategies are the best on the internet alone. What do you think? Is it…

Traditional methods like SEO, SEM, Article Marketing, AdSense, PPC, etc.

or New Media such as blogging, podcasting, video, internet radio, etc.

Or…

some combination of the strategies?

Please share your thoughts. My inquiring mind would LOVE to know!

This is important. ;)

–Carol Dickson-Carr


How Do We Overcome Resistance to Implementation?

May 22nd, 2008 by | Posted in Productivity, Web Technology | 1 Comment »

“I don’t want to,” my eight year old daughter said sadly when I asked her to clean her room. I asked her why that was her typical response. Her reply, “Because no one ever seems to want to help me.” I’d asked her that same question three years ago and her reply was, “It’s [the task] too big!”

In each instance, my thought immediately went to her being overwhelmed. Even though the payoff would be an allowance, she often wanted to forgo the money to get out of doing it! That is, until I reminded her of strategies to getting it done without the task feeling as daunting, with the biggest tip being: take baby steps and prioritize by working on one area of the room or category at a time (i.e., school papers, then shoes, then stuffed animals, etc.). But truth be told, she has no real passion for cleaning her room. :)

When we coach our adult clients, or sometimes when we are being coached or mentored ourselves, there is also often a similar trend of resistance in some cases. This can be true whether we’re dealing with grunt work that doesn’t light us up (One word to that: Outsource!) or if we have been presented with quite a few cool tools that can help our businesses in the long run.

Let’s stay with the Web 2.0 theme: Introducing blogging, podcasting, video creation, talk radio, and social networks to people who are totally new to it in a six week period have sometimes invoked these types of interjections:

“I feel like I’ve been sprayed with a fire hose of information!”

“How can I incorporate it all?”

“I don’t have enough time.”

“I am not a techie!”

“AAAAAAHHHH!”

The baby steps and prioritizing come in handy again. And so does breathing. If rotating between using all the tools while learning them doesn’t float your boat after getting introduced to them, try this: Figure out which tool interests you the most and carve out a specified time daily or every other day to become one with it until you master it, and then move on to the next favorite and repeat the process.

And remember, you don’t have to take this journey alone. Take advantage of all the resources out there. The ones I listed in the previous blog post are just a starting point.

So tell me, if you have a favorite Web 2.0 tool, what is it and why?

If you haven’t tried out any of the tools, I’d also like to know why?

My inquiring mind wants to know!

–Carol Dickson-Carr


A Holistic Approach to Leveraging Your Talents with Web 2.0 (Part 2)

May 20th, 2008 by | Posted in Creativity, Productivity, Web Technology | 1 Comment »

The video clip below shares the remaining seven of ten tips to maintaining balance while learning about or currently employing any or all of the Web 2.0 technology to your business model.

Once you dive into the tools (My Colleague Bea Fields & I can help you with that too!), here are a few more resources worth checking out in the Web 2.0 community–these are people I’ve built relationships with in a social networking framework and they are also excellent at what they do:

Facebook Goddess: Mari Smith

For Business Blogging Experts: Denise Wakeman & Patsi Krakoff of The Blog Squad

Twitter Experts: Deb Micek and Warren Whitlock

Video (and integrating all the tools): Sherman Hu

WordPress Expert: Kim Beasley

Folks who know me know I am the hugest advocate of storytelling. Check out Carla Young’s program for more on that!

And for more on time mastery, check out Ann Rusnak (The Time Diva!).

And the list goes on!


A Holistic Approach to Leveraging Your Talents with Web 2.0 (Part 1)

May 12th, 2008 by | Posted in Productivity, Web Technology | 1 Comment »

This clip will share three of ten tips to maintaining balance while learning about or currently employing any or all of the Web 2.0 technology to your business model.


Relax, Relate, Release!

April 26th, 2008 by | Posted in Creativity, Productivity | No Comments »


I know I’m dating myself, but I loved A Different World, the NBC spin-off of the Cosby show as a youth in the 90s. Hearing Whitley say, “Relax, Relate, Release!” was something I just adopted even when it was hard for me to relax, relate or release!Lately, I was starting to think the moon or some cosmic force was having an effect on so many people in my sphere: In my academic world, I had some students freaking out about their grades as the semester nears an end, fellow professors stressed about publication and tenure and general overwhelm… In the coaching world, a more-than-usual amount of clients have been experiencing a sustained sense of overwhelm.And today! Today, I can’t remember how many times I had to tell someone to BREATHE, whether it was my daughter, one of her teammates, one of the parents of the teammates, or yours truly (uh-huh!) when all was said and done.So after I got back from dropping off my daughter at one of her friends’ houses for a sleepover this evening, I immediately turned on my recording software and started to speak a meditation around overwhelm and stress. Rather than the usual gregarious tone some of you may have heard in my podcasts (particularly the storytelling one for Six Sigma), my voice is quite even and calm in this audio.

There was some irony in my process because of various interruptions and false starts while I was recording. I was so glad when I finally finished my vocals and could move on to mixing the ocean waves and my relaxing music in!

So if you, or someone you know is starting to feel the pinch, or if you just want to do some preventative maintenance, I invite you to get in a quiet place and treat yourself for 14 minutes by downloading the MP3 below and listening:Get Still, Get Positive Meditation